Many times I covered about Google Search Ranking Algorithm Updates but recently I am seeing huge fluctuations in the algorithm, started from 26 March A.K.A. Broad Core Update. Right now these fluctuations are still happening and won’t die down, it seems like Google Search Ranking Algorithm Changes is the major update of the year in the Search Industry.

I am seeing many SEOs and Webmaster are chattering about mass fluctuations from March 29th through today, April 1st. But this is not a April Fools joke. Just to keep you updated on the core update, here I like to share the screenshots of webmasterworld forum.

Now, back to the March 29th through April 1st changes. I am not seeing too many of the tracking tools picking up on the change but the forums do seem busy. Here are some screenshots from monitoring tools.

Search Engine Monitoring Tools Tracking Google Algorithm Update:

MOZCast:

SERPMetrics:

Algoroo:

Advanced Web Rankings:

Accuranker:

RankRanger:

Cognitive SEO:

SEMRush Sensor:

As you can see that some Monitoring Tools are showing normal fluctuations and same are on high-alert, but SEOs and Webmaster are chattering about this huge changes in the SERP (Search Engine Rank Positions). I’ll keep an eye on them and ongoing chatter from SEO community. I will suggest to all SEOs, Webmasters and Site Owners that keep monitor your daily traffic in Google Analytics and manually check your Keywords Ranking. If you see any minor or major fluctuation or changes in SERP please share it here.

Also Read: 

Google Search Ranking Algorithm Update On March 27th

Previously I covered March 12 Google Search Ranking Algorithm Update but recently I am seeing another update is happening between the 26th and 27th March. I saw some SEOs are chattering about this unconfirmed update because it is possible that algorithm is still tweaking since last update which Google announced as ‘Broad Core Update’.

Right now, I am seeing that many SEOs are confused and chattering in the search community and also some of the search engine monitoring tools are showing fluctuations. Here I like to share the screenshot that what Google’s Search Liaison posted on Twitter:

Here are some SEOs commenting on both WebmasterWorld and BlackHatWorld Forums:

I am not sure that this update is happening in the UK or not. But Eric Hedekar from Moz noticed the major changes from SERP to featured snippets in the last week at UK. Here I like to share the screenshot of his tweet FYI:

Search Engine Monitoring Tools Tracking Google Algorithm Update:

SERP Metrics:

Advanced Web Rankings:

Accuranker:

RankRanger:

SEMRush Sensor:

SERPWoo:

Mozcast:

Other search engine monitoring tools are not showing big fluctuations but I’ll keep an eye on them and ongoing chatter from SEO community. I will suggest to all SEOs, Webmasters and Site Owners that keep monitor your daily traffic in Google Analytics and manually check your Keywords Ranking. If you see any minor or major fluctuation or changes in SERP please share it here.

Also Read: 

Google Search Ranking Algorithm Update On March 12 (Florida 2)

Like I have mentioned so many times that Google is continuously update its search algorithms and sometime they announced official and sometimes they are hidden just like I covered on 7-Feb-2019.  But due to very busy schedule I couldn’t cover the latest Google Search Ranking Algorithm Update which was happened on March 12 and they named it as ‘March 2019 Core Update’ (Florida 2). Here is the screenshot of tweet from Official Google Account.

Danny Sullivan also tweet and officially confirmed that Google Search Ranking Algorithm Update started on March 12.

I have also seen that many SEOs and Webmasters are chattering about this Algorithm Update which has happened on March 12. At WebmasterWorld forums you can see the ongoing chat and comments from SEOs:

Search Engine Monitoring Tools Tracking Google Algorithm Update:

Mozcast:

SERP Metrics:

Algoroo:

Advanced Web Rankings:

RankRanger:

Cognitive SEO:

SEMRush Sensor:

I will suggest to all SEOs, Webmasters and Site Owners that keep monitor your daily traffic in Google Analytics and manually check your Keywords Ranking. If you see any changes please share it here.

Also Read: 

Google Search Ranking Algorithm Update 7 Feb

In the world of Search Marketing, there are many things happening that every SEO Expert need to know and keep up with the latest techniques to build a successful plan to achieve their goals. There is no doubt that Google is making lots of changes in the search algorithms and user interfaces, so I think now it is the right time to re-evaluate your Old SEO Strategies and adapt some new trends. But first you need to know what is SEO Strategy and how to plan and execute to get top ranking in the search engine results page (SERP).

What is an SEO Strategy?

Modern SEO marketing strategy is a comprehensive plan that involves to find the right combination of keywords (search terms) and optimize the website’s content that helps users to find the answers, because most search engine like Google consider the user intent behind the keywords before showing the results.

A successful SEO strategy includes on-page optimization which includes intent-based keywords and off-page optimization which includes to earn high quality backlinks from other websites. To achieve long terms results, your SEO strategy need to integrated with other marketing strategies such as content marketing, search engine marketing (SEM), social media marketing, Online PR, and digital advertising. But before make SEO strategy you need to perform a detailed website audit which will help you to find the weak points of your site and improve strength.

Here, I am sharing the Latest SEO Strategies in 2019 with Tips and Tools. 

Keyword Research and Analysis:

Keyword research and analysis is one of the most important part to build an effective SEO strategy in 2019. You need to consider the following important factors when performing Keyword Research and Analysis.

• Use Best Performing Keywords
• Find New Keywords Opportunities
• Building Additional User Intent Content
• Make Right Combinations of Keyword Phrases
• Find Trending Topics with Low Competitive Keywords

(In my next upcoming post, I will publish the list of latest keywords research and analysis tools that works in 2019.)

Important Tip: 
You also need to keep on eye on competitors include their top ranking pages and keywords.

On-Page SEO:

On-Page optimization is the main important part when it comes to SEO for optimizing websites, because if you do not follow the webmaster guide lines, you can’t achieve your goals and win top ranking in the SERP. So you need to focus on On-Page Optimization and consider the following:

Meta Tags Optimization:

This is the most critical part in On-Page Optimization, because tags are easily read by Search Engine Bots and also they give priority as well.

Meta Title: Use your main important / targeted keywords in Meta tile.

Meta Description: Same as above but you can add more keyword with a perfect combination of search query.

Heading Tags: These types of Tags are important because H1 is standardized by Google so I prefer and use H1 Tag in the body especially in “Above the Fold Content”.

Image Tags: The purpose of Image Optimization is to come on the TOP in Image Search Results, so please keep in mind that when upload images so use ALT Tag which can be your Keyword or any other Search Term.

On-Page SEO Analysis Tools to Get Accurate Results: 

• SEMRush
• Woorank
• Rank Tracker
• MySiteAuditor
• SEO PowerSuite
• SEO Site checkup

Off-Page Optimization / Link Building:

According to Google, links are still the ranking factor when it comes to search engine optimization because without any link it is very hard to rank your site in top search results page. Anyways, don’t rely on old link building techniques like blog comments, paid links, link scheme, PBNs can be harmful for your site.

Best Link Building Techniques in 2019:

Infographics : Design and submit to relevant websites

Guest Postings : Contact influencers or bloggers who can publish your content and link back to your site

Video Marketing : Create videos and submit to video sharing sites like youtube, dailymotion and more

Article Marketing : Write unique and informative articles and submit to article sharing sites

Blog Directories : Find high PR blog directories website and submit your blog as per your related niche.

Business Listings: Find sites like YELP, hotfrog, sitejabber, manta and others, create and verify account and submit your business with website link including NAP.

But I will suggest you that focus on ON-PAGE Optimization, create your own blog and publish content on regular basis and then start link bundling activities.

Link Analysis Tools:

• Moz
• Ahrefs
• Seobook
• Webmeup
• Majestic SEO
• Linkdiagnosis
• Searchmetrics

Content Marketing:

In 2019, the key to high rankings is to publish long-form, natural, comprehensive content that engages the curiosity and interest of viewers. 
Let’s find out that what type of CONTENT get more links and shares

• Videos
• Quizes
• How Tos
• Blog Posts
• Infographics
• Why, Where, Who (WWW Concept)

What Content Types that can get backlinks easily? 

• Why Posts
• Research Based Content 
• Opinion from Journalists 
• Long Written Content More Than 1000 Words

Need to Focus on: 

• Use long tail keywords include synonyms and related search terms.
• Write effective blog posts titles embed your main targeted keywords.
• Embed images, videos, Info-graphics and Visuals, Reports and Charts.
• Regular check Content and follow the Google’s content quality guidelines.
• Use headings, bullet points, list and other stuff which you think need to add.
• Enable comments box that can be easy to moderate and publish with healthy comments.

List of Content Marketing and Discover Tools: 

• Quora
• Inbound
• Alltop
• Reddit
• Buffer
• Google Trends
• Quicksprout
• Aherfs Content Explorer
• TopTenz for Effective Blog Title Writin Examples
• Google Analytics (Check User Behaviour, Site Content, Most Visited Pages)

Mobile SEO:

There are more than 70% users search on the mobile devices and that is why Google has shifted to mobile first indexing, which means that Google will use the mobile version of your page for indexing and ranking. For getting high rank in mobile search you need to focus on the following most important factors:

• You need to use Google Mobile Friendly Test Tool and you will get the report that your page is mobile-friendly or not.
• Find out what is speed of your mobile site? Use Google’s page speed test to see if there are any speed issues.
• Optimize Titles and Descriptions to Improve Mobile SEO.
• Use schema markup so Google knows what kind of content you have on your site.
• Minimum Advertisements 
• Use HTML5 and replace Flash Usage 
• Use well optimized images that are relevant to searches.

Conclusion:

There is no doubt about that search engine optimization is going complex day by day but build an effective SEO strategy will help to improve keywords rankings and generate more organic visitors on your website. You can see in this summary that how to make effective SEO strategies that can tailored your business needs, target market and your resources.

There is no doubt about that Google is continuously updating and make a lots of changes in Search Ranking Algorithm but some updates are confirmed officially like “broad core algorithm update on 1st August, 2018″ and some are not confirmed such as December 15th 2018.

Search Engine Monitoring Tools Tracking Google Algorithm Update:

SERPMetrics:

Accuranker:

RankRanger:

SEMrush Sensor:

Mozcast:

I will suggest to all SEOs, Webmasters and Site Owners that keep monitor your daily traffic in Google Analytics and manually check your Keyword’s Ranking. If you see any changes please share it here.

Also Read:

Google Early Registration for .dev Top-Level Domains GTLD

It looks like this past weekend, maybe Friday or Saturday Google has rolled out another search ranking algorithm update. I have seen there are lots of chatters from SEO community like Webmaster World and automated search engine tracking tools are also found the authentic sign of Google algorithm update.

I found at WebmasterWorld, that there are lots of SEOs, Webmaster and chattering about the SERP changes and ranking shuffles. Here I like to share some screenshots:

I also found at the Black Hat World forum, that many SEO experts are complaining about the recent Search Algorithm Update and SERP Changes.

Search Engine Monitoring Tools Tracking Google Algorithm Update:

Mozcast:

SERPMetrics:

Algoroo:

AccuRanker:

RankRanger:

SEMRush:

My website’s organic traffic is also down and keywords are not appearing in top slots on Google.com.

The current search ranking algorithm update by Google is not officially announced and confirm from their representatives. So I will suggest and recommend to all SEOs, Webmasters and Site Owners that monitor your website traffic including organic, social and other channels also keep tracking your keywords ranking.

Browse our  blog category page and see all unconfirmed or confirmed Google updates and latest SEO news.