Facebook Launch New Tools for Small Businesses
Facebook New Tools: Automated Ads Builder, Appointment Manager and Video Editor
Facebook Ads has become the most powerful tool for online marketers. As we’re currently in the middle of National Small Business Week, Facebook is going to launch a new tools to help small businesses that can run automated ad campaigns, book appointments, and edit videos. These Facebook New Tools made it easy for you to manage and promote your business online through platforms. Nikila Srinivasan, Director of Product Management said that these Facebook new tools are specially built for small businesses that are one- to two-person businesses with very little marketing expertise.
Automated Ads on Facebook
With Automated Ads, Facebook is able to create a customized marketing plan after asking a few simple questions about your business and your goals. Automated Ads are the best way to create effective ads that can run on Facebook, Instagram, Messenger and Audience Network.
Automated Ads Features
- Create up to six different versions of your ad automatically.
- Audience options or recommendations based on information from your Page.
- A recommended budget most likely to generate results based on your goal.
- Notifications to keep you informed about how your ads are performing.
Manage Appointments on Facebook
This new appointment booking feature will allow businesses to take appointments and manage bookings through Facebook and Instagram. You can use appointments to enable new and existing customers to book services with your business.
Manage Appointments Features
- Accept Appointments Online
- Send reminders to customers through Messenger or text message
- Customize business’ menu of services
- Add hours of availability (open or close hours)
- Sync appointments with your personal calendar or another appointment management tool
Video Editing on Facebook
Facebook introducing new ways to easily edit existing video with three new video editing tools:
- Automatic Cropping
- Video Trimming
- Image and Text Overlays
These Facebook New Tools are available in Ads Manager, can help reduce the resources needed to create compelling video content for your business. Facebook committed to developing new tools that will save your time and also facilitate you to focus on your business. Visit Facebook Ads Help Center to learn more about automated ads, manage appointments and video editing features.